My Framer Site

Seth Lyon

Creative Director

13.2k

likes

Skills: Graphic Design (Performance)

Client: Beyond The Rack

Description: Video performance campaign marketing flash sale products.

Seth Lyon

Creative Director

Fast Flowers & Gifts

(Columbus)

Group order

Most Popular

Your choice of three seasonal flowers
and one tabletop vase. Personalized
message included.Add pine branches
for an extra charge.

Large Bouquet

Does NOT include vase. Twenty four
flowers of your choice, including red roses
and peace lilies. Paper wrap and
personalized message included. Add vase
for an extra charge.

US $84.00

US $49.00

Your choice of orchid, base included.

Tabletop Arrangement

US$21.00

Orchid Planter

Delivery

25 - 35 min 1.7mi

Pickup

5 - 15 min 1.7mi

Marketing

Product

Seth Lyon

Creative Director

13.2k

likes

Skills: Graphic Design (Performance)

Client: Beyond The Rack

Description: Video performance campaign marketing flash sale products.

Seth Lyon

Creative Director

Fast Flowers & Gifts

(Columbus)

Group order

Most Popular

Your choice of three seasonal flowers
and one tabletop vase. Personalized
message included.Add pine branches
for an extra charge.

Large Bouquet

Does NOT include vase. Twenty four
flowers of your choice, including red roses
and peace lilies. Paper wrap and
personalized message included. Add vase
for an extra charge.

US $84.00

US $49.00

Your choice of orchid, base included.

Tabletop Arrangement

US$21.00

Orchid Planter

Delivery

25 - 35 min 1.7mi

Pickup

5 - 15 min 1.7mi

Marketing

Product

demo reel

view

Case Study

How To Generate Compliant Insurance Leads At Scale.

Seth Lyon

Manager, Creative Strategy

Datalot

Centerfield

Context

Because Datalot's internally generated leads were being sent to a variety of well known insurance carriers and heavily regulated Medicare partners, several questions about compliant performance marketing copy arose within my team.

Datalot

Insurance Marketing On Social

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Miami Dade Democrats

Branded Digital Content

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Case Study

Nordstrom Rack: How To Maximize Ad Profitability (quickly).

Using internal data to maximize efficiency of Nordstrom Rack's digital flash sale campaigns.

Seth Lyon

Manager, Creative Strategy

Datalot

YellowHammer

Context

During my time at YellowHammer, I was consistently asked to design ads with record-breaking profitability. After a meeting with key stakeholders working on YellowHammer's Nordstrom Rack account, we banded together to design a data-driven

view

Case Study

Do Interactive Social Ads Always Boost User Engagement? Yes.

Seth Lyon

Manager, Creative Strategy

Datalot

YellowHammer

Context

After acquiring YellowHammer Media Group in 2018, Datalot began using legacy data to improve insurance marketing performance. In a meeting with top stakeholders, the Media team posed an interesting question.

Mott & Bow

Performance Marketing (social ads)

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view

Case Study

The Morgan Stewart Effect.

Interpreting the effect one popular influencer had on on our client's marketing campaigns.

Seth Lyon

Manager, Creative Strategy

Datalot

YellowHammer

Context

When one of YellowHammer's client partners (Vita LA) began working with influencers to produce their campaign photography, they asked us to design performance-focused advertisements and dark posts that were profitable on social channels at scale.

Beyond The Rack

Performance Marketing (social ads)

Performance Marketing

view project

Felix Gray

Performance Marketing (social ads)

Performance Marketing

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marketing

about me

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